Leeds-based digital marketing agency, Modo25 is expanding its team with the recent appointment of three new recruits. Ioana Dobos, Charlie White, and Abbie Hooton have joined the agency, bringing a wealth of expertise and innovation to further expand the agency's capabilities.

With over five years of marketing industry experience, Ioana Dobos rejoins the agency as a Performance Marketing Manager, specialising in Affiliates Management – after working at the agency in 2021.

Prior to returning to Modo25, Dobos previously held the role of Affiliate Manager at AWIN and her extensive knowledge and experience will contribute significantly to the agency’s affiliate marketing strategies, ensuring continued growth and success for clients.

Charlie White is joining the team as a Junior Data Analyst, leveraging his prior role as a Data Associate at Merkle/Dentsu. As part of his role, Charlie will be responsible for cleaning and manipulating data from various digital platforms and channels, maintaining, and enhancing Modo25’s AI-reporting platform - ASK BOSCO™.

Finally, Modo25 welcomes Abbie Hooton as a Junior Paid Media Marketing Executive. Hooton will be responsible for supporting the paid search, paid social, and affiliate marketing efforts. Abbie previously studied Mathematics and Statistics at the University of Nottingham.

Discussing her role, Ioana said: “I’m excited to be welcomed back to the Modo25 team. Everyone at the agency is super talented and I missed it when I left. I am looking forward to getting stuck back into client work and building up the affiliate offering.”

Charlie added: “I’m looking forward to working with the team at Modo25 and becoming embedded in the data team. The team are a talented bunch dedicated to delivering the best work for clients and the agency is going through an exceptional growth period.

Modo25's chief operations officer, Abi Liddle, discussing the team growth added; "We are thrilled to welcome Ioana, Charlie, and Abbie to Modo25. Their individual expertise, knowledge and passion for digital marketing align perfectly with the agency’s core values.

“With their unique skill sets, we are confident they will contribute significantly to our client’s success and further strengthen our position as a leading player in the industry.

“The growth of the Modo25 team signifies the agency's commitment to delivering exceptional digital marketing services and driving measurable results for clients. With the new appointments, we are continuing to build a dynamic team capable of tackling complex marketing challenges and delivering client success.”

Modo25 is a global, supported in-housing and marketing technology provider. Its client list includes Sigma Sports, Everything Managed, Pavers Shoes and Go2Africa.