User experience consultancy makes two appointments to support growth of new service

A leading user experience and behavioural research consultancy has made two new appointments to support a new service offering.

Leeds-based SimpleUsability has appointed Jenny Roberts as Research Helper Manager and Chloe Kershaw as Participant Recruitment Administrator to its sister company Research Helper.

The firm has made the appointments to support the growth of Research Helper which supports clients including, DWP, NHS and Asda with research participant recruitment and moderated research services.

The full range of Research Helper services, including recruitment for in-depth interviews, UX research, panels and surveys has been re-engineered in the past two weeks to be delivered remotely. The team also offers support to clients looking to outsource a skilled moderator for their own research projects.

Jenny joins the firm following 20 years’ experience in customer service and five years in facilities management. Having previously worked within multinational businesses, motivating multi-disciplined teams in project and change management roles whilst completing all aspects of service delivery, Jenny will manage the day-to-day running of the participant recruitment team.

Chloe, a recent graduate of Leeds Beckett university, will support the recruitment for both Research Helper and SimpleUsability projects, managing the full life cycle administration and support for clients and development of existing nationwide outreach for participants.

The appointments follow the recruitment of Cheyenne Ritfield who joined in December 2019.

Jenny commented:“I jumped at the chance to take on this exciting new role which sounded interesting and when I came for my interview the passion and enthusiasm within the team were palpable and I knew straight away it was right for me. I want to develop my participant recruitment skills whilst using existing people and process management experience to support and develop the team as we grow. I also want to maintain the high standards for participant recruitment which Research Helper provides as we get busier and help develop new technologies to help the team to work smarter, instead of harder.”

Chloe added: “I’m passionate about the work SimpleUsability is doing, which is well established as a premium quality service. It is also at a really exciting point, where new developments and business ventures are about to unfold allowing for more niche recruitment projects; and for new avenues to be explored.”

Judith Doherty, Business Development Director said: “Jenny and Chloe have joined us at a critical time with exciting plans in place for the development of our Research Helper service.

“Research Helper is a flexible solution to our client’s research requirements, providing a cost-effective option for brands to gain valuable insight into the needs of their users. Having access to real customer insight helps facilitate sustainable business growth and, judging by the increasing number of enquiries we’ve had in the past week, it has never been more important to invest in the future of your brand.”

Research Helper is conducting all research services remotely during the coronavirus pandemic. With surging demand for remote research, the team is recruiting for further participants to take part.