Professional services firm expands offering in response to rapid digital shift

As the ongoing disruption caused by the COVID-19 pandemic continues to force businesses to enhance their digital presence, professional services firm Shenward has developed it’s offering with the addition of a marketing and PR arm.

After witnessing the power of investing in public relations and marketing over the last year, the firm made the decision to provide the opportunity for other businesses to harness the same power.

The new marketing and PR service will mean clients old and new will have direct access to a professional PR and marketing team.

Sherad Dewedi, managing partner at Shenward said: “As the world embraces a rapid digital shift, it’s never been more important to be visible. We’ve witnessed first-hand the power of a well-thought PR and Marketing strategy here at Shenward, and so we’ve invested in the ability to bring the same power to our clients.

“It’s always been our long-term goal to become a full-service practice, and this investment brings us even closer to that goal.”

Founded in 1989 by Rajeev Dewedi, Shenward is an established and respected firm of chartered accountants and business advisors based in the heart of Yorkshire, with offices in both Bradford and Leeds.

A multidisciplinary practice, they provide professional support to businesses and individuals both nationally, and internationally, managing a multitude of functions falling under the umbrella of tax, business advice, audit and accounts, HR & payroll, and now marketing and PR.

Committed to driving the business forward and evolving with the times, Shenward recently developed a three-fold digital strategy to use as a platform for growth.

Sherad commented: “We’ve always been committed to moving with the times and meeting demand and we saw great results from our threefold digital strategy, so it makes sense to bring the PR and marketing service to our clients.

“Yes, it’s unheard of for a traditional accounting and business advisory firm to offer this service, but we don’t aim to be traditional, we aim to be the support arm and advisory board which businesses need.”

The new service will see businesses benefit from strategic marketing, public relations strategies, copywriting, social media management, adhoc PR support and virtual marketing coaching.

To find out more about the options available via the service, please visit https://shenward.com/services/advisory.