Digital marketing agency, Engage, has been appointed by restaurant business Bill’s to transform its digital strategy which will lead to an increase in business performance.

The restaurant group awarded the contract to Engage following a closed review, due to its expertise in the food, drink and hospitality sector.

The work includes a website redesign and build, SEO strategy and implementation. As the restaurant's digital partner, the agency will also play a key strategic role over the next three years driving growth through improved website conversion rates and online bookings.

Dom Mernock, Engage’s strategy director, commented: “We’re delighted to add a great name like Bill’s to our growing list of clients in this sector. As a business we felt our values and ambition for growth were aligned and we’re looking forward to working together to achieve results that are critical for success; especially in the post-COVID market we’re heading into.”

Director of sales and marketing at Bill’s, Piers Walker, adds: “We were impressed by Engage’s understanding and passion for our business. Their experience in digital marketing and our sector from a strategic and performance point of view, made them the perfect partner for us.”

Engage is a results-driven, digital agency working with large and mid-size businesses. Clients include Whitbread, Heineken, Arc Inspirations and Yorkshire Tea.